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Traffic Jam

October 1, 2009
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Not sure how accurate these figures are, but Quantcast.com’s rough estimate of Journal Sentinel web traffic over the past 2+ years is quite interesting.  Assuming the general trend is true, the layoffs have contributed to a 45% reduction in online visitors. They’re still far ahead in local news web traffic, but that’s a significant drop.

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3 Comments
  1. October 2, 2009 11:15 am

    Wow. That’s pretty stunning, and not good news for the paper.

  2. The Sconz permalink
    October 2, 2009 4:20 pm

    That’s incredible…I almost can’t believe it. Even if the layoffs have contributed to such a drastic decline in quality, it should take a while for loyal readers to realize that and stop visiting the site. It doesn’t make sense…

  3. October 8, 2009 7:48 am

    There seems to have been less content ont here lately. So if that’s true, there’s less reason to go there. So it’s of their own making.

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